Television star Richard Osman couldn't resist a playful jibe at his rockstar brother, professing "I love him". Richard's older brother is the iconic Suede bassist Mat Osman.

Mat, 57, along with bandmates Brett Anderson and Justine Frischmann formed Suede in 1989. Their eponymous album, released in 1992, won the Mercury Music Prize and is said to have helped spark the 1990s Britpop movement.

Richard, having seen Suede's ascent from their early days in West Sussex, has recently turned his thoughts towards how artificial intelligence might shape the future of music-making. During a discussion on his podcast, The Rest is Entertainment, Richard posited that the proliferation of AI could flood platforms with algorithmically-generated vibes.

He mused over the possibilities on his show, stating: "We talk a lot about can AI make movies, can AI make books, but those slightly longer things, it feels harder, but there is a lot about music, especially sitback music, that is a vibe. And the one thing AI is very, very good at is a vibe."

He further cautioned: "Unless somebody takes a stand at some point and labels every one of these things as it comes through, we are going to be awash with it. It's going to be absolute slop."

The discussion reached a crescendo when he posed an intriguing question to his co-host Marina Hyde about the fate of earnest 22 year old musicians battling it out in 2025's music scene against AI. Hyde bluntly remarked: "Are you just another job that's getting replaced by AI? Because humans are annoying, people in bands are definitely annoying, that's the whole point of them."

Richard couldn't resist a playful jab at his elder sibling, quipping: "Listen, I grew up with one and I love him but...yeah."

Marina acknowledged that she can "see the appeal" in stripping economic opportunities from individuals. Meanwhile, musicians are urging Sir Keir Starmer to implement greater safeguards against AI exploitation.

Over 400 musicians, authors, and creatives – among them Dua Lipa and Sir Elton John – have petitioned the government for legislation mandating AI developers to disclose when they use copyrighted content in training their technology. The Musicians' Union lamented that a recent amendment aimed at protecting artists failed to pass, yet it is hopeful that an AI Bill is on the horizon.

The iconic Beatle, Sir Paul McCartney, has also voiced dissent regarding AI, asserting it threatens the livelihood of emerging talents.

In a candid conversation with the BBC, he claimed: "You get young guys, girls, coming up, and they write a beautiful song, and they don't own it. They don't have anything to do with it. And anyone who wants can just rip it off."

Yet in a twist, in 2023 Sir Paul McCartney along with Beatles drummer Sir Ringo Starr harnessed AI to distil John Lennon's voice from a never-before-heard track, crafting a brand new single titled 'Now and Then'.